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AI Reshapes Foreign Trade! Shandong China Coal’s Zhiren AI System Delivers Results, Helping Mining and Industrial Equipment Go Global
Views: 0 Author: Site Editor Publish Time: 2026-10-31 Origin: Site
To address the challenges of attracting overseas customers, slow conversions, and labor-intensive operations in cross-border trade of industrial and mining equipment, Shandong China Coal Group has deployed its self-developed China Coal Group Zhiren AI system at scale. The system uses a network of AI agents to reshape foreign trade workflows. Its innovative OPC model, in which one person operates multiple AI agents, has drawn widespread attention and recognition from industry associations, research institutions, and customers in China and abroad.
At the China Coal Group AI Intelligence Center, staff conducted a live demonstration of the Zhiyuan AI system’s end-to-end operational capabilities: the AI system autonomously captures customer leads across the entire internet, analyzes corporate qualifications and demand profiles, creates and publishes multilingual product copy and short videos, delivers targeted content through overseas social media, provides intelligent real-time responses to inquiries, automatically matches mining machinery and equipment solutions, and intelligently generates documentation.Unlike general-purpose large language models, the Zhiyuan AI system has developed an extensive knowledge base covering the mining machinery and engineering equipment industries. Its RAG retrieval mechanism ensures the accuracy and reliability of technical parameters, product standards, and industry terminology, substantially reducing the risk of AI hallucinations and meeting the stringent requirements of B2B procurement in the mining and industrial sectors.
Implementation data shows that, supported by the Zhihen AI system, lead-generation efficiency and customer outreach frequency have increased significantly, while human resource investment in cross-border business has decreased substantially. Sales personnel have been freed from repetitive information organization and basic communication tasks, allowing them to focus on high-value business negotiations, key account management, and market strategies. Multiple research delegations, including those from the Shandong Branch of the CCID Research Institute, the Shandong Cross-Border E-Commerce Association, the Zibo Equipment Manufacturing Industry Association, and the Jining Digital Trade Industry Association, have visited the site for observation and study. They have given high praise to the implementation value of this vertical-industry AI system solution, considering the model a replicable and scalable exemplary pathway for the cross-border digital transformation of equipment manufacturing enterprises.
The integrated approach of "equipment manufacturing + AI systems + a cross-border B2B platform" is a key part of Shandong China Coal Group’s digital transformation. The Zhiren AI system supports the expansion of its foreign trade markets. Going forward, China Coal Group will continue to upgrade the AI system’s collaborative capabilities, add new modules, and use the system to expand into markets along the Belt and Road, bringing Chinese intelligent mining equipment to the world more efficiently and conveniently.
On October 30, Li Zhenbo, General Manager of Information Technology at Shandong China Coal Group and General Manager of Zhongyun Group, was invited to deliver a keynote presentation at an activity organized by the Teaching and Research Group of the Shandong Province Technical and Vocational Schools Admissions and Employment (Industry-Education Integration) Center. The event brought together 23 technical and vocational schools across the province and focused on innovative integration of artificial intelligence with technical and vocational education, sharing practical achievements from the front lines of industry and jointly exploring new approaches to cultivating versatile digital-skills professionals through school-enterprise collaboration.
Recently, the Zhongmei Zhiren AI system, independently developed by the Intelligent Research Institute of Shandong China Coal Group, has continued to evolve and improve. Drawing on core technologies including large language models (LLMs), retrieval-augmented generation (RAG), AI agent workflow orchestration, multimodal vision, and audio and video generation, it is building a dedicated end-to-end AI platform for China’s industrial and mining supplies sector. The platform uses independently controllable AI technology to support the digital transformation of domestic and international trade and foster new quality productive forces.
Recently, three sets of software independently developed by Shandong China Coal Industry & Mining Supplies Group Co., Ltd. have successfully passed the review of the National Copyright Administration and obtained the Computer Software Copyright Registration Certificates. The three certified achievements are all built-in agent modules of the China Coal Zhiren AI System, namely: China Coal Zhiqing Image Management Tool V1.0, China Coal Construction Machinery Foreign Trade Independent Website System V1.0, and China Coal Mining Machinery Foreign Trade Independent Website System V1.0. This marks the continuous expansion of the ecological layout of the China Coal Zhiren AI System and the further consolidation of self-developed technical barriers.
Shandong China Coal Mining Support Equipment Co., Ltd. was founded in the 1990s with more than 1100 employees. It now has 53 professional companies, 3 Hong Kong companies, 1 British Cayman company and 1 American company. It is a large diversified industrial group integrating intelligent equipment manufacturing, e-commerce, software research and development and intelligent logistics, which is cultivated and supported by the Ministry of industry and information technology, the Ministry of Commerce, the development and Reform Commission, Shandong Province and Jining City.
